Statement of Capabilities

Gravity and Grit

Capabilities Statement

๐Ÿ… Certifications

U.S. Small Business Administration
Service-Disabled Veteran-Owned Small Business

Texas Veterans Commission
Veteran-Owned Business

Texas Comptroller of Public Accounts
Historically Underutilized Business

๐Ÿ”ข Identifiers

UEI: TK3XRBMYLN47

CAGE Code: 104J1

Company Overview

Gravity and Grit LLC is a full-service digital marketing agency specializing in content strategy, web design, graphic design, SEO consulting, marketing consulting, ad copy development, website development, and digital analytics. We craft scalable, accessible, and SEO-optimized WordPress experiences, manage digital marketing campaigns, and provide strategic guidance to small businesses, nonprofits, and public sector organizations.

Core Competencies

๐ŸŽฏ Content Strategy & SEO Consulting

Keyword research, content planning, on-page optimization, performance auditing


๐ŸŽจ Web Design & WordPress Development

Responsive, accessible design; rapid launch; maintainable architecture


โœจ Graphic Design & Ad Copy

Brand-aligned visuals and persuasive copy for digital campaigns

๐Ÿ“Š Marketing Consulting & Campaign Management

Strategy planning, analytics-driven optimization, multi-channel coordination


๐Ÿ”ง Website Management & Hosting Facilitation

Ongoing maintenance, security best practices, vendor coordination


๐Ÿ“ˆ Digital Analytics & Reporting

KPI tracking, monthly insights with actionable recommendations

Procurement Methods


๐Ÿ—‚๏ธ Government Purchasing

  • P-Card Acceptance
    Streamlined micro-purchases (โ‰ค $10 K) via agency procurement cardsโ€”ideal for routine, low-risk buys.
  • Purchase Orders (via ARIBA, PeopleSoft, etc.)
  • Simplified Acquisitions & RFQ (orders <$250K via SAM.gov, GSA eBuy)
  • Formal RFP/RFQ (full proposals under small-business set-asides)

๐Ÿ“œ Set-Aside Eligibility

  • SDVOSB โ€“ Service-Disabled Veteran-Owned Small Business (registered in SBA DSBS)
  • VOB โ€“ Veteran-Owned Business (certified by the Texas Veterans Commission)
  • HUB โ€“ Historically Underutilized Business (certified by the Texas Comptroller of Public Accounts)

Differentiators

๐ŸŽ–๏ธ

Veteran-Led Expertise

Deep experience in public sector and higher education projects

๐Ÿ”ง

Flexible Engagement Models

One-off task orders, retainer-style managed services

๐Ÿ‘ฅ

User-Centric Approach

Accessibility-first design, sustainability-minded development, secure practices

Past Performance

ARRC Task Force Website

$125K โ€ข 2025

End-to-end design and development featuring custom post types and advanced custom-coded logic for a comprehensive project database.

Texas MTB League Site

$85K โ€ข 2025

Integrated Google Sheets API for real-time team updates and streamlined data management.

Additional projects available upon request; metrics-driven case studies can be provided to illustrate impact.

NAICS and NIGP Codes

Primary focus: Web design, content strategy, marketing consulting, SEO, analytics, software support.

๐Ÿ“‹ NAICS Codes

541511: Web Development (Custom Computer Programming Services)

541512: Computer Systems Design Services

541613: SEO & Marketing Consulting Services

541810: Advertising & Ad Copy Creation

541430: Graphic Design & Branding Services

518210: Managed Hosting Facilitation & Data Processing

๐Ÿข NIGP Codes

915-96: Web Page Design, Management & Maintenance Services

915-22: Communication & Media Related Services

918-76: Marketing Consulting & SEO Services

920-07: Applications Software (Web Tools & Plugins)

920-14: Data Processing & Analytics Services

208-54: Internet & Web Browser Software

Geographical Coverage

๐ŸŒŽ Headquartered in Texas (Central Time Zone), we support projects nationwide through remote collaboration and can travel regionally or nationally as needed.

Contact our Contracts Team